CALL US: +1 (860) 266 6738
HelpJoin Boomset at Event Tech Live 2017!
Join Boomset on November 9th at the Old Truman Brewery in London. With live tech demos, educational content, and Q&A sessions this FREE event is not to be missed!
Read MoreBoomset Updates, #EventTech trends, and event industry news
Empowering Your Business Branding Through Events
Whether you’re organising a one-off pop-up on a busy street or appealing to the captive audience at a large-scale exhibition, event marketing techniques give a business the chance to raise their publicity by pitching the brand and product line directly to prospective customers. But with an exponential rise in experiential marketing campaigns in recent years, standing out from the crowds is a must for businesses looking to make the most of this impactful marketing strategy.
As any event planner will know, organizing and executing a successful campaign isn’t the easiest of tasks, but with the opportunity to build brand awareness and connect with consumers face-to-face, ensuring that your business branding is as effective as possible will mean that you could soon be reaping the rewards that come from event marketing. Events provide a platform for businesses to display their brand, ethos and culture - and that’s why today, we’re bringing you a handful of tips for a brand-driven event.
Top 9 Event Management Wins to Boost Your Event
Image courtesy of Thinstock
Any event can go negatively very quickly. If appropriate measures are not taken in advance, the audience will not be properly engaged and lack interest in the speaker(s), their speech, and the overall event. The engagement thus is key to a successful event, and planners should dedicate a lot of time to getting everything ready.
If you are looking for some quick wins to implement in your event marketing or management and improve your next event, the list below will be very useful to you. It contains original ideas of methods to engage and wake up the audience.
Read MoreHow Exhibitors & Attendees Can Maximize Their Meetings: An #IMEX17 Review
Months of emailing, phone calls, travel plans, and so much more go into preparing for a trade show, especially one like IMEX Frankfurt. The powerhouse international event held in Germany (and in Las Vegas) is one not to miss for finding out the latest in technology, travel, and event inspiration for both the attendees looking for it and exhibitors aiming to promote it.
Time is the most valuable asset there is and whether attending or exhibiting, IMEX requires a lot of it, but how can both attendees and exhibitors make the most of their time? Whether winding down from #IMEX17 in Frankfurt, gearing up for the Las Vegas, or heading out to another event, here are some key pointers to keep in mind to get the most out of the entire trade show lifecycle.
Read MoreThe Ultimate Guide to Event Budgeting
There are thousands of tiny details that go into planning a successful event, ranging from top-of-the-line luxuries to lower-priced necessities.
Rather than dreaming big and then finding out that you’ve overspent, it’s better to establish a down-to-earth budget from the get-go and work to figure out the best event you can put on given these constraints.
Read on to find out how to implement these easy budgeting tactics into your event management and event marketing.
Read More6 Alluring Ways to Promote Your Brand Through Live Events
There are thousands of channels and campaign ideas for event marketing. However, live events are one of the best marketing techniques to help generate the highest leads.
Live events have a potential to attract the audience on a larger scale and promote your brand easily at the same time. It presents an opportunity to personally meet the audience and represent your product face-to-face. It also greatly improves your relationship with clients.
Event planners can spread brand awareness faster and more efficiently than ever before. Though digital marketing has overtaken the traditional route, there are few non-digital marketing tactics which can effectively promote your brand. Likewise, a live event can market your brand in the most appealing way as it is live, direct, and one-to-one.
The motivating factor? People easily remember what they have seen, experienced and felt. Hosting a live event connects attendees with a brand, perhaps even influencing their purchasing power. Below are several ways to market your brand through live events.
Read MoreFeature Friday: Community Venues + Crowdsourced Event Planning
Passion drives purpose, and event professionals are artists of their passion who bring ideas to life. The event industry is a community of planners, event marketers, tech superstars, and many more that strive to build better, more engaging and exciting events.
We’re proud to announce Boomset’s very own CEO has been named honoree for Connect Corporate’s 2017 40 Under 40:
Get to know the inspiration behind our event software solutions here and read on for event planning tips below.
Read MoreDo You Speak “Emoji”? Maybe Your Event Marketing Should!
Image via Vice
Making “Word of the Year” in 2015 and officially entered into the dictionary, emojis are entertaining for the Millennial crowd and beyond. Creatively launching off the concept of the emoticon ( :-D ), they had become so popular that Instagram enabled emoji hashtags for posts that same year and Facebook rolled out with more emotional ways to “like” a post on the platform.
Emoji use is not just for the Millennial and Gen-Yers: eventprofs happen to love using this fun and expressive way of digital “writing.” Read on to see how the dynamically changing and always entertaining event industry can use this visual form of communication to join attendees with event objectives.
Read MoreThe Most Important Event Management Trend of 2017 - And Why You Should Care
There are plenty of things that are changing about the event industry this year. Today, we’re going to talk about one of the biggest - and why it matters.
Last year (2016) was a big year for event management. However, 2017 is slated to be even bigger. After all, change is in the air. As always, everyone’s all abuzz about the various trends that are prevalent in the industry.
Of all the predictions, patterns, and opinions, there’s one prevailing trend that you should pay attention to. It involves technology, but not in the way you might think.
Read MoreHow to Plan the Perfect Business Conference
No event is easy, that’s why you have in-house event teams and event management agencies whose knowledge ensures that your company will have a successful event.
But those in the know will tell you that even the best conference organiser needs a good strategy and a plan to ensure that all events, in this case, a company conference, will run like clockwork.
Here are a few handy hints to ensure that you keep on track and that your business conference event planning is perfect.
Read MorePage 1 of 5
Welcome
Boomset is an integrated web and mobile platform maximizing event potential:
📲 Integrated Check-in App
🖨 On-Demand Wristband + Badge Printing
🔖 Lead Retrieval App
💁 Self Check-in Kiosks
🖥 Session Management
🆕 RFID + Cashless Payment
📲 Integrated Check-in App
🖨 On-Demand Wristband + Badge Printing
🔖 Lead Retrieval App
💁 Self Check-in Kiosks
🖥 Session Management
🆕 RFID + Cashless Payment
Search
Recent Tweets
loading tweets…